Young Idea Fashion | Blog

Young Ideas Triumphs with Triple Award Win in 2023 23/11/2023

Young Ideas Triumphs with Triple Award Win in 2023

Young Ideas, the Derbyshire-based premium fashion business, is proud to announce its exceptional success at the 2023 industry awards, securing three prestigious accolades that highlight its excellent business strategy, product mix and recognisable branding alongside a commitment to community engagement, and transformative initiatives.


This is our Christmas

We'd love to welcome you to our Ashbourne, Derby and Lichfield Boutiques over the festive season and will be offering fizz and mince pies in all of our stores throughout December.


Winter Walk Styling Blog

As winter settles in, there's nothing like a brisk walk to invigorate the senses and soak up the season's charm. It's proven that spending time in the great outdoors has an amazingly positive effect on mental health and at Young Ideas we also know the power of clothes to make you look and feel great. So today, we're diving into the art of winter styling, focusing on three chic coat trends that will keep you cosy and be sure to have you turning heads on your winter walks.


Anne Wright, Owner of Young Ideas and Henmores, Wins the Drapers “Community Champion Award” for Outstanding Contributions to Ashbourne!

We are immensely proud to announce that our owner, Anne Wright, has been honoured with the prestigious Drapers “Community Champion Award” for her exceptional dedication and contributions to Ashbourne. The Drapers “Community Champion Award” is a significant recognition of Anne’s resolute commitment to enhancing the quality of Ashbourne as a town. Anne’s tireless efforts, along with the Ashbourne Town Team, and key partners have had a profound and positive impact on the town. Anne’s remarkable contributions to the town go beyond her role as a business owner and under Anne’s... Read More


Our Sister Store Henmores is Growing…

We are really thrilled to announce that, our sister business Henmores is growing and will be opening a new Henmores store at Peak Village in Rowsley, a stone’s throw from Chatsworth House & Gardens, this October. Henmores is our award-winning premium country retailer offering the very best of wardrobe essentials for an outdoor lifestyle.



We are absolutely over the moon to announce we have been shortlisted for four industry awards in the Drapers Independents Awards, celebrating the best in independent fashion retailing. Our multi-award-winning business, with four boutiques across Derbyshire and Staffordshire, has been shortlisted for four awards. This is a great accolade following several very challenging years for the retail sector. This year the Draper Awards will recognise the fashion retailers and brands that have innovated to survive, supported their local communities, and built stronger businesses under the toughest of circumstances. Young Ideas has... Read More


Proud to be Recommended by Muddy Stilettos

We’re really excited to announce that Young Ideas is now part of the Muddy Stilettos community - an online hub full of fabulous things to do across the country to help you stay ahead of the curve with what’s cool, new and quirky.